Privacy Policy
Last updated: August 10, 2025
This Privacy Policy describes our policies and procedures on the collection, use, and disclosure of your information when you use the Service, and informs you about your privacy rights and how the law protects you.
We use your personal data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy was created with the help of a Privacy Policy Generator. (Integritetspolicygeneratorn)
Interpretation and Definitions
Interpretation
Words with capitalized initial letters have defined meanings under the following conditions. The definitions below shall have the same meaning regardless of whether they appear in singular or plural form.
Definitions
For the purposes of this Privacy Policy:
- Account means a unique account created for you to access our Service or parts of our Service.
- Affiliate means an entity that controls, is controlled by, or is under common control with a party. “Control” means ownership of 50% or more of the shares, equity interest, or other securities entitled to vote for the election of directors or other managing authority.
- Company (referred to as "the Company", "We", "Us" or "Our" in this Agreement) refers to Misty Morning AB, Tallskärsvägen 9, 805 95 Gävle, SE.
- Cookies are small files placed on your device (computer, mobile device, or any other device) by a website, containing details of your browsing history on that website among its many uses.
- Country refers to: Sweden
- Device means any device that can access the Service such as a computer, cellphone, or digital tablet.
- Personal Data is any information that relates to an identified or identifiable individual.
- Service refers to the Website.
- Service Provider means any natural or legal person who processes data on behalf of the Company. This refers to third-party companies or individuals employed by the Company to facilitate the Service, provide the Service on behalf of the Company, perform services related to the Service, or assist the Company in analyzing how the Service is used.
- Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
- Website refers to Misty Morning AB, accessible at https://mistymorning.se/
- You means the individual accessing or using the Service, or the company or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.
Collecting and Using Your Personal Data
Types of Data Collected
Personal Data
While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:
- Email address
- First name and last name
- Usage Data
Usage Data
Usage Data is collected automatically when using the Service.
Usage Data may include information such as your device’s Internet Protocol (IP) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.
When you use the service via a mobile device, we may automatically collect certain information, including but not limited to the type of mobile device you use, your mobile device’s unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile browser you use, unique device identifiers, and other diagnostic data.
We may also collect information that your browser sends whenever you visit our service or when you access the service via a mobile device.
Tracking Technologies and Cookies
We use cookies and similar tracking technologies to monitor activity on our service and store certain information. The tracking technologies employed include beacons, tags, and scripts to collect and track data, as well as to improve and analyze our service. The technologies we use may include:
Cookies or browser cookies: A cookie is a small file placed on your device. You can instruct your browser to refuse all cookies or to alert you when a cookie is being sent. However, if you do not accept cookies, you may be unable to use certain parts of our service. Unless you have adjusted your browser settings to refuse cookies, our service may use cookies.
Web beacons: Certain parts of our service and our emails may contain small electronic files known as web beacons (also called clear gifs, pixel tags, or single-pixel gifs) that enable the company to, for example, count users who have visited those pages or opened an email, and for other related website statistics (such as recording the popularity of a particular section and verifying system and server integrity).
Cookies may be either "persistent" or "session" cookies. Persistent cookies remain on your computer or mobile device when you go offline, while session cookies are deleted as soon as you close your browser. You can read more about cookies in the article at TermsFeed-webbplatsen.
We use both session cookies and persistent cookies for the purposes outlined below:
- Necessary Cookies
- Type: Session Cookies
- Managed by: Us
- Purpose: These cookies are essential to provide you with the services available through the website and to enable you to use certain features. They help authenticate users and prevent fraudulent use of user accounts. Without these cookies, the services you have requested cannot be provided, and we use these cookies solely to deliver those services to you.
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Cookie Policy / Cookie Consent Notice
- Type: Persistent Cookies
- Managed by: Us
- Purpose: These cookies identify whether users have accepted the use of cookies on the website.
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Functional Cookies
- Type: Persistent Cookies
- Managed by: Us
- Purpose: These cookies enable us to remember choices you make when using the website, such as remembering your login details or language preferences. The purpose of these cookies is to provide you with a more personalized experience and to avoid having to re-enter your settings each time you use the website.
For more information about the cookies we use and your choices regarding cookies, please visit our Cookie Policy or the Cookies section of our Privacy Policy.
Use of Your Personal Data
The Company may use personal data for the following purposes:
- To provide and maintain our service, including monitoring the usage of our service.
- To manage your account: to handle your registration as a user of the service. The personal data you provide may grant you access to various features of the Service available to you as a registered user.
- For the performance of a contract: development, compliance, and fulfillment of the purchase agreement for the products, goods, or services you have bought, or any other agreement with us through the Service.
- To contact you: to communicate with you via email, phone calls, SMS, or other equivalent forms of electronic communication, such as push notifications from a mobile application regarding updates or informational communication related to features, products, or contracted services, including security updates, when necessary or reasonable for their implementation.
- To provide you with news, special offers, and general information about other goods, services, and events we offer that are similar to those you have already purchased or inquired about, unless you have opted out of receiving such information.
- To manage your requests: to address and handle your inquiries to us.
- For corporate transfers: we may use your information to evaluate or carry out a merger, sale, restructuring, reorganization, dissolution, or other transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceedings, where personal data we hold about our service users is among the transferred assets.
- For other purposes: we may use your information for other purposes such as data analysis, identifying usage trends, determining the effectiveness of our marketing campaigns, and to evaluate and improve our service, products, marketing, and your experience.
We may share your personal data in the following situations:
- With service providers: We may share your personal data with service providers to monitor and analyze the use of our service, and to contact you.
- For corporate transfers: We may share or transfer your personal data in connection with, or during negotiations of, mergers, sales of company assets, financing, or acquisitions of all or part of our business by another company.
- With subsidiaries: We may share your data with our subsidiaries, in which case we will require those subsidiaries to comply with this Privacy Policy. Subsidiaries include our parent company and any other subsidiaries, joint venture partners, or other companies we control or that are under common control with us.
- With business partners: We may share your information with our business partners to offer you certain products, services, or promotions.
- With other users: When you share personal information or otherwise interact in public areas with other users, such information may be visible to all users and publicly distributed outside.
- With your consent: We may disclose your personal information for other purposes with your consent.
Storage of Your Personal Data
The Company will only retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy. We will retain and use your personal data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
The Company will also retain usage data for internal analytical purposes. Usage data is generally retained for a shorter period, except when such data is used to strengthen the security or improve the functionality of our service, or if we are legally required to retain it for longer periods.
Transfer of Your Personal Data
Your information, including personal data, is processed at the Company’s offices and at other locations where the parties involved in the processing are situated. This means that your information may be transferred to — and stored on — computers located outside your state, province, country, or other governmental jurisdiction where data protection laws may differ from those in your jurisdiction.
Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.
The Company will take all reasonably necessary measures to ensure that your data is treated securely and in accordance with this Privacy Policy, and no transfer of your personal data will occur to an organization or country unless adequate controls are in place, including the security of your data and other personal information.
Deleting Your Personal Data
You have the right to delete or request that we assist in deleting the personal data we have collected about you.
Our service may provide you with the ability to delete certain information about you from within the service.
Contact us to correct, or delete personal information you have provided to us.
Please note, however, that we may need to retain certain information when we have a legal obligation or lawful basis to do so.
Disclosure of Your Personal Data
Business Transactions:
If the Company is involved in a merger, acquisition, or asset sale, your personal data may be transferred. We will notify you before your personal data is transferred and becomes subject to a different privacy policy.
Law Enforcement:
Under certain circumstances, the Company may be required to disclose your personal data if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
Other Legal Requirements
The company may disclose your personal data in good faith if such action is necessary to:
- Comply with a legal obligation
- Protect and defend the company’s rights or property
- Prevent or investigate potential wrongdoing related to the service
- Safeguard the personal safety of users of the service or the public
- Protect against legal liability
Security of Your Personal Data
The security of your personal data is important to us; however, please remember that no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable measures to protect your personal data, we cannot guarantee its absolute security.
Children’s Privacy
Our service is not directed at anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under 13 years old. If you are a parent or guardian and become aware that your child has provided us with personal data, please contact us. If we become aware that we have collected personal data from a child under 13 without parental consent verification, we take steps to remove that information from our servers.
If we need to rely on consent as a legal basis for processing your information and your country requires parental consent, we may require consent from a parent before collecting and using that information.
Other Websites
Our service may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to the third party’s website. We strongly recommend that you review the privacy policy of every website you visit.
We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party websites or services.
Changes to This Privacy Policy
We may update our privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page.
We will also notify you via email and/or a prominent notice on our service before the changes take effect and update the “Last updated” date at the top of this privacy policy.
You are advised to review this privacy policy periodically for any changes. Changes to this privacy policy take effect when they are posted on this page.
Contact Us
If you have any questions about this privacy policy, you can contact us:
By email: